Release Date: Wednesday, September 12th 2012

Heat It Up! Milwaukee's Bloody Mary & Chili Challenge Returns to Cathedral Square Park!

HEAT IT UP! Milwaukee’s Bloody Mary AND Chili Challenge!


The 3rd Annual HEAT IT UP: Bloody Mary & Chili Challenge returns:

Saturday October 6th, 2012

Sample a variety of local chilis and bloody marys and vote on your favorite of each. What better way to spend a Saturday morning in the early Fall?  Area restaurants compete by offering up their best Bloody Mary & Best Chili to market goers. Bloody Mary's and Chili will be judged by YOU!

$2 per sample of chili
$4 per bloody mary sample
$20 for unlimited of both!

Plus, Gypsy-Jazz by 4th Street Elevator!

Want to participate? Click here for application.

2012 Participants (check back for updates)

Chili Participants Bloody Mary Participants
Club Charlie's Club Charlie's
The Pfister Hotel The Pfister Hotel
Maxie's Southern Comfort Blue's Egg
Mark Piatrowski Buckley's Restaurant & Bar
Stack'd Burger Bar Stack'd Burger Bar
Blackthorn Irish Pub Blackthorn Irish Pub
The Good Food Dude The Good Food Dude
Hotel Metro Hotel Metro
Red Rock Saloon Cafe Centraal
Upper 90 Sports Pub Cafe Benelux
The Knick The Knick
  Riverwest Public House


Congratulations to the 2011 winners:

1st Place Chili - Hotel Metro
2nd Place Chili (Tie)- Stack'd Burger Bar & Blackthorn Irish Pub & Grill
1st Place Bloody Mary - Lobby Lounge at the Pfister
2nd Place Bloody Mary - Buckley's Restaurant & Bar


The East Town Association was officially incorporated in 1983, although it began in the early 1960’s.

The first Bastille Days took place July 17 & 18 in 1982 and we celebrate the 30th anniversary in 2011. 

East Town Market celebrates 15 years in 2011 and over 80 vendors participate annually.

Jazz in the Park started in 1991, 21 years later we have over 8,000 weekly attendees.

The Storm the Bastille started in 1985.  Today, over 5000 runners and walkers participate.

November through May, check out the East Town Market at Discovery World on the 2nd Saturdays from 10am to 2pm. 

The first Bastille Days was located on Jefferson Street directly in front of George Watts & Son, today Bastille Days has four stages and occupies eight city blocks.

Beginning in 2009, we no longer allow guests to carry in their own alcoholic beverages to any of our events, including Jazz in the Park. Support these free events and buy a glass of wine!

Over 200 businesses and 100 individuals are members of the East Town Association, see why!

Did you know you can get your knives sharpened at the East Town Market?

EAST TOWN ASSOCIATION 825 N Jefferson St Milwaukee, WI 53202 414.271.1416 email:
©2014 East Town Association, Milwaukee WI 53202